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022Zingiez · CapitalSeptember 2024

Zingiez: Building the First Premium Terpene Chewable Brand

Zingiez launched into a gap in the market. The hemp-derived THC category had produced beverages, gummies, and vapes — but nobody had built a premium chewable brand with the formulation discipline, the brand identity, and the distribution infrastructure to go national. SGB built it.

The brief was built around a specific consumer behavior: people who want a precise, controllable, discreet cannabis experience without pulling out a vape or opening a can. A tin that fits in a pocket. 100 pieces at 1mg each. Cherry, Lemon, Green Apple, Blue Raz. Fast-acting terpene-powered onset under 15 minutes. Free your mind 1 zingiez at a time.

The Science Behind the Tin

Zingiez runs on the TTS platform — the same nano-emulsification technology that powers Orchard's 15-minute onset. Applied to a chewable format, it produces something the edible market had largely failed to deliver: a consistent, fast-acting experience in a format precise enough to stack and control. 1mg per piece means the consumer controls the dose with a resolution that a 10mg gummy simply can't offer.

Microdosing isn't about getting less high. It's about getting exactly as high as you want to be, with precision. Zingiez makes that possible.

Standalone Brand Architecture

Zingiez was deliberately built as a standalone brand — not a sub-line of Orchard, not a flavor extension of anything else. Its own visual identity, its own voice, its own site at zingiez.com. The SGB infrastructure powers it invisibly. The brand stands on its own.

Zingiez · Terpene-powered chewables · zingiez.com · enterorchard.com/products/zingiez