How Orchard Was Built: From Incubation to Award-Winning National Brand

Orchard started as an incubation project inside Supergalactic Brands in 2022. The brief was specific: build a hemp-derived THC beverage brand that could win nationally — not just in Colorado, not just in dispensaries, but at retail across every state where hemp-derived products are legal under the 2018 Farm Bill.

That brief was harder than it sounds. Most cannabis beverage brands were built for the Colorado dispensary channel — small runs, niche positioning, no path to national distribution. Orchard was built differently from the start.

The Incubation Model

SGB's incubation model gave Orchard access to things most new brands spend years trying to acquire: QCi Labs' manufacturing infrastructure, TTS's nano-emulsification platform, and SGB's brand-building playbook. Orchard didn't need to raise a Series A to build a lab or hire a food scientist. It had both from day one.

Incubating inside SGB meant Orchard launched with the science of a company that had been in cannabis extraction for a decade. Most brands never get that advantage.

The Results

Two years after incubation: PR%F Best of Show 2025. Two perfect 100/100 scores. National distribution through United States Beverage. 500+ retail locations. 10mg Δ9-THC fast-onset nootropic beverages available in 20+ states. Orchard became exactly the brand the brief asked for — because it was built on infrastructure, not just aspiration.

Orchard · enterorchard.com · Hemp-derived THC beverages